For the last 18 years Krstarica has represented the largest Internet community in the Serbia, having 1.6 million visitors per month (source: Google Analytics, January 2017). The majority of them are from Serbia (66%), followed by Bosnia and Herzegovina (8%) and Croatia (4%).
All generations are visiting Krstarica, on average younger and in better financial position in relation to the audiences of traditional media.
Advertisers on Krstarica include Coca-Cola, Pepsi, McDonald’s, Milka, Nivea, Microsoft, Siemens, Sony, Samsung, Nokia, Telecom Serbia, Telenor, VIP, Mercedes-Benz, Hemofarm and much more.
Ad price on Krstarica depends on how many ad impressions you purchase.
Advertise on homepage
Krstarica’s homepage serves approximately 500,000 page views per month.
| Number of impressions | less than 499,999 | from 500,000 to 999,999 | from 1,000,000 to 1,499,999 | more than 1,500,000 |
|---|---|---|---|---|
| 336×280/300×250/728×90 | 2.6 EUR CPM | 2.4 EUR CPM | 2.2 EUR CPM | 2.0 EUR CPM |
| Every 4th impression of 160×600 banner | 333 EUR per month | |||
| Floater banner 300×300 | 8 EUR CPM | |||
| Floater banner 500×500 | 12 EUR CPM | |||
| Take over banner | 25 EUR CPM | |||
| Branding on homepage | 2,800 EUR per week | |||
Advertise on sections
| Lifestyle, Health, Movies, Cook | 3.0 EUR CPM 336×280/300×250 |
|---|---|
| Forum, Dictionary, Chat | 999 EUR per month for every 3rd impression of 728×90 banner |
Terms
- Foreign entities are exempt from payment of VAT (20%).
- Geo-targeting and Frequency Capping are additional 20%.
- Roll down (728×90/728×240 i 300×250/300×500) banners are additional 50%.
- Political campaigns are additional 100%.
- All payments are in advance.
Krstarica’s advertisers include a number of local and foreign companies. Some of the companies are listed in alphabetical order:
Telecommunications
Nokia, Samsung Mobile, Telecom Serbia, Telekom Austria, Telenor, VIP.
Finance
Alpha Bank, Atlas Capital Partners, Banca Intesa, EFG Eurobank, HVB Bank, Hypo Group Alpe AdriaGarant, Inforex, KBC bank, Raiffeisen Bank, Societe Generale, Vojvođanska Bank, Volksbank, Zepter insurance.
Tourism
Big Blue, Budva Riviera, Continental Hotel, IN Hotel, Inter-Continental Hotel, Jat Airways, KLM, National Tourism Organisation of Montenegro, Park Hotel, Putnik, Slovenian Tourist Board, Top Travel Agency.
Consumer goods
Banini, Coca-Cola, Delta MAXI, Foodrex Fair, fresh&Co, FREY WILLE, Gorki list, Gorenje, Max Factor, Milka, McDonald’s, Nivea, Oriflame, Pepsi, PUMA, Sinalco, Tetrapak, Tradeunique Group, Unilever, Vital, Voda Vrnjci.
Tech
ASBIS, Comtrade, Fujitsu Siemens Computers, Hewlett Packard, Kyocera, MD & Profy, Microsoft, MP Soft, OSA, Océ, Panasonic, Samsung shop, Siemens, Sony, Sun, Tehnomarket.
Autos
General-auto, Ford, Hellenic Petroleum, Honda, Mazda, Mercedes-Benz, MOL, Multicompany, OMV, Opel, Toyota.
Media and Publishing
Blic, CineStar, HBO, Mladinska knjiga, Nin, Plato, Paragraf Co, Viasat.
Home
Belville, Eurosalon, Filic, GEMAX, Madl’Art, Zepter.
Medicine
Bel medic, Bernard Brunhes International, Dentics, Fresenius Medical Care, Healh center “Jedro”, Hemofarm, Keyton, Sanofi-Aventis, Schering.
Government
Electric power industry of Serbia, Privatization Agency, Republic Geodetic Authority, Republic Institute Of Health Insurance, Serbian State Company of Textbooks, State Lottery of Serbia.
Internet
Allegro, Limundo, Top Shop.
Education
Adizes, Belgrade Open School, Bocconi University, English School of Business, Faculty of Construction Management of Union University, Faculty of Philology of University in Belgrade, inlingua-Galindo, Megatrend.